A website redesign is a big undertaking. It’s a chance to refresh your online presence, improve user experience, and boost your business goals. But beware! There are common pitfalls that can turn your redesign into a digital disaster.
Here are some crucial mistakes to avoid:
- Neglecting Mobile-First: In today’s mobile-dominated world, your website MUST look amazing and function flawlessly on smartphones. Prioritize a responsive design that adapts seamlessly to any screen size.
- Ignoring SEO: A stunning website is useless if no one can find it. Don’t lose your hard-earned search engine rankings during the redesign. Maintain proper redirects, optimize your content, and keep your sitemap updated.
- Sacrificing Usability for Aesthetics: While a visually appealing website is important, don’t prioritize style over substance. Ensure your website is easy to navigate, with clear calls to action and a user-friendly interface.
- Overlooking Analytics: How will you measure the success of your redesign? Integrate analytics tools (like Google Analytics) from the start to track key metrics like traffic, bounce rate, and conversions.
- Forgetting Accessibility: Make your website accessible to everyone, including people with disabilities. Follow accessibility guidelines (WCAG) to ensure your site is usable by all.
- Rushing the Process: A website redesign takes time and careful planning. Don’t rush the process. Invest the necessary time in research, strategy, and testing to ensure a successful outcome.
Need a Helping Hand?
Website redesigns can be tricky, but they don’t have to be a headache. At 828 Solutions, we’re experts in crafting beautiful, functional, and effective websites. Contact us today for a free consultation!